Work

A Study on the Brand Personality according to G Sensibility -Centered on the Casual Brand of Levi`s-

Year: 2004

Type: article

Study design: Observational Study

Source: Fashion & Textile Research Journal

Author: 오희선

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W750616033

FWCI:

Cites: 10

Cited by:

Related to: 10