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Synthesis of consumer switching research: a proposal for comprehensive framework
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Year:
2014
Type:
article
Source:
Journal of the Association for Information Systems
Author:
Jussi Ilmari Nykänen
Language:
English
Topic:
Customer Service Quality and Loyalty
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W805147588
FWCI:
Cites:
48
Cited by:
2
Related to:
10