Author

Pina Javernik

Observed name: Javernik, Pina

Observed institution: University of Ljubljana

OpenAlex ID: A5012804643

The Effect of Word of Mouth on Consumers’ Attitudes Toward Products and Their Purchase Probability

2012 · Klement Podnar, Pina Javernik · Journal of Promotion Management · 63

Works count: 4

Citation count: 63

H-index: 1

I10-index: 1