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Anu Leppiman

Observed names: A. Leppiman, Leppiman, A., Leppiman, Anu
ORCID: 0000-0002-3589-4759
Observed ORCID: 0000-0002-3589-4759
OpenAlex ID: A5083754241
Shaping customer brand loyalty during the pandemic: The role of brand credibility, value congruence, experience, identification, and engagement
2022 · Raouf Ahmad Rather, Linda D. Hollebeek, et al. · Journal of Consumer Behaviour · 206
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Consumer Journey from First Experience to Brand Evangelism
2015 · Iivi Riivits-Arkonsuo, Kristel Kaljund, et al. · RePEc: Research Papers in Economics · 46
Old-Age Digital Exclusion as a Policy Challenge in Estonia and Finland
2021 · Anu Leppiman, Iivi Riivits-Arkonsuo, et al. · International perspectives on aging · 17
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Young Consumers and their Brand Love
2015 · Iivi Riivits-Arkonsuo, Anu Leppiman · RePEc: Research Papers in Economics · 15
Role of AI in enhancing customer engagement, loyalty and loyalty programme performance
2022 · Choukri Menidjel, Linda D. Hollebeek, et al. · Edward Elgar Publishing eBooks · 14
Value Creation in Business Services through the Prism of Experience Economy: Conceptualizing Value-in-experience
2016 · Jana Kukk, Anu Leppiman · Journal of Creating Value · 12
Designing a Business Service experience: Customer's Perspective on Value Co-creation
2016 · Jana Kukk, Anu Leppiman, et al. · LaCRIS (University of Lapland) · 7
Quality labels in Estonian food market. Do the labels matter
2016 · Iivi Riivits-Arkonsuo, Anu Leppiman, et al. · Agronomy Research · 6
System of Early Comprehensive Assistance to Children From Risk Groups for Mental Disorders in Russia
2020 · O. S. Belova, A. G. Soloviev, et al. · Экология человека · 5
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Antecedents of Online Word-of-Mouth and Memorable Experience Concept
2015 · Iivi Riivits-Arkonsuo, Anu Leppiman · International Journal of Business and Social Research · 5
Hidden Champions of Estonia
2013 · Rein Riisalu, Anu Leppiman · Springer eBooks · 3
The significance of value-in-experience in the age of digitalisation
2019 · Jana Kukk, Anu Leppiman · Routledge eBooks · 1
Ethics audit as a marketing instrument and its potential for organic farming.
2016 · Merle Ojasoo, Anu Leppiman · Agronomy Research · 1
The construct of value in knowledge-intensive business service from customer's perspective. An example of a long-term training activity.
2016 · Jana Kukk, Anu Leppiman · Agronomy Research · 1
Arjen elämyksiä : leiri- ja elämyspohjainen Arkipäivät-perhepalvelu sosiaalisen kokemuksen tuottajana
2010 · Anu Leppiman · Lauda (University of Lapland) · 1
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Civic exclusion in later life:Ageism excludes everyone and harms our societies!
2020 · Torres, Sandra, Bilfeldt, Annette; id_orcid 0009-0006-9638-8055, et al. · RUCforsk (Roskilde University)
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Majutusteenuse disainimine Hiina turistidele Oru Hotelli näitel. Disain of accommodation service for Chinese tourists in the example of Oru Hotel
2018 · Anu Leppiman
Fair Trade and social responsibility – whose duty? Estonian consumers’ attitudes and beliefs
2017 · Riivits-Arkonsuo, I., Ojasoo, M., et al. · EMU DSpace
Value Creation in Knowledge-intensive Business Services. Väärtuse loomine teadmistepõhistes äriteenustes
2016 · Anu Leppiman
Consumer's Journey as Ambassador of Brand Experiences. Tarbija teekond brändielamuste saadikuna
2015 · Anu Leppiman
Conceptualization of Experience Marketing and Country Branding from a Marketing Management Perspective. Elamusturunduse ja riigi brändimise kontseptualiseerimine turunduse juhtimise vaatenurgast
2015 · Anu Leppiman
Ethics Audit: A Management Tool for Assessing of Corporate Social Responsibility and Preventing Ethical Risks. Eetikaaudit kui ettevõtete sotsiaalse vastutustundlikkuse hindamise ja eetiliste riskide ennetamise vahend
2014 · Mari Meel, Anu Leppiman
Designing a business service experience:customer's perspective on vaule co-creation
2014 · Pohjola, Anneli, Kukk, Jana, et al. · LaCRIS (University of Lapland)
I have something to say... : children's right to be heard and democracy in family camps
2007 · Leppiman, Anu · LaCRIS (University of Lapland)
Laste õ~igused - laste kogemustena perelaagrist
2007 · Leppiman, Anu, Leppiman, Taavi · LaCRIS (University of Lapland)
Works count: 26
Citation count: 340
H-index: 7
I10-index: 6
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