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Author

Yican Zeng

Observed institution: Guangzhou Huali College
ORCID: 0009-0005-1040-1910
Observed ORCID: 0009-0005-1040-1910
OpenAlex ID: A5129689348
Optimization of big data stream processing technology for real-time marketing decision-making: taking the dynamic pricing scenario of e-commerce platforms as an example
2025 · Changle Gu, Yancen Shen, et al. · International Conference on Economic Data Analytics and Artificial Intelligence (EDAAI)
Research on the impact of social media marketing based on building big data models on consumers' purchase intention
2025 · Changle Gu, Yancen Shen, et al. · International Conference on Information Economy, Data Modeling and Cloud Computing (ICIDC)
Works count: 2
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