Keyword

keyword optimization

Description: Keyword optimization is the selection and refinement of search terms to improve the visibility of web pages or advertisements in search results.

Primary topic: Web visibility and informetrics (39%)

OpenAlex ID: keywords/keyword-optimization

What is search engine optimization: SEO?

2010 · Nursel Yalçın, Utku Köse · Procedia - Social and Behavioral Sciences · 153

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Improving search engine optimization (SEO) by using hybrid modified MCDM models

2018 · Hung-Jia Tsuei, Wei-Ho Tsai, et al. · Artificial Intelligence Review · 98

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Search Engine Marketing: Transforming Search Engines into Hotel Distribution Channels

2011 · Alexandros Paraskevas, Ioannis Katsogridakis, et al. · Cornell Hospitality Quarterly · 88

An empirical study on the search engine optimization technique and its outcomes

2011 · Fuxue Wang, Yi Li, et al. · International Conference on Artificial Intelligence, Management Science and Electronic Commerce · 50

Web site search engine optimization: a case study of Fragfornet

2011 · Aurélie Gandour, Amanda Regolini · Library Hi Tech News · 47

The Optimization of Website Visibility and Traffic by Implementing Search Engine Optimization (SEO) in Palembang Polytechnic of Tourism

2020 · Agus Setiawan, Zulkifli Harahap, et al. · CommIT (Communication and Information Technology) Journal · 38

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Implementasi Website Berbasis Search Engine Optimization (SEO) Sebagai Media Promosi

2018 · Mardhiya Hayaty, Dwi Meylasari · Jurnal Informatika · 31

Penerapan SEO (Search Engine Optimization) Untuk Meningkatkan Penjualan Produk

2017 · Hadian Artanto, Firman Nurdiyansyah · JOINTECS (Journal of Information Technology and Computer Science) · 29

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Keyword optimization in sponsored search via feature selection

2008 · Svetlana Kiritchenko, Mikhail Jiline · NPARC · 24

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Keyword Optimization in Sponsored Search Advertising: A Multi-Level Computational Framework

2018 · Yanwu Yang, Bernard J. Jansen, et al. · IEEE Intelligent Systems · 21

Penerapan Teknik Seo (Search Engine Optimization) pada Website dalam Strategi Pemasaran melalui Internet

2014 · Rony Baskoro Lukito, Cahya Lukito, et al. · ComTech Computer Mathematics and Engineering Applications · 20

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App Store Optimization Factors for Effective Mobile App Ranking

2019 · Makrina Karagkiozidou, Christos Ziakis, et al. · Springer proceedings in business and economics · 19

Investigating Influence of Google-Play Application Titles on Success

2024 · Ahmad Bilal, Hamid Turab Mirza, et al. · Big Data Research · 18

Using Machine Learning to Predict Ranking of Webpages in the Gift Industry

2019 · Joni Salminen, Juan Corporan, et al. · International Conference on Information Systems and Technologies (ICIST) · 18

Web site keywords: A methodology for improving gradually the web site text content

2012 · Juan D. Velasquez · Intelligent Data Analysis · 17

Digital Marketing Strategy using White Hat SEO Techniques

2022 · Syarief Nur Husin, Primasatria Edastama, et al. · International Journal of Cyber and IT Service Management · 15

Improving Website Ranking through Search Engine Optimization

2011 · Ali H. Al-Badi, Ali O. Al Majeeni, et al. · Journal of Internet and e-Business Studies · 14

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A Website Content Analysis Approach Based on Keyword Similarity Analysis

2012 · Shruti Kohli, Sandeep Kaur, et al. · IEEE/WIC/ACM International Conferences on Web Intelligence and Intelligent Agent Technology (WI-IAT) · 12

Inducing factors for search engine optimization techniques: A comparative analysis

2016 · Surbhi Chhabra, Ravi Mittal, et al. · 10

Implementation of White Hat SEO-Based Digital Incubator Platform

2023 · Ihya Syihabul Fadli, Nuke Puju Lestari, et al. · International Transactions on Education Technology (ITEE) · 9

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A study on tactics for college website at search engine optimization

2018 · Wang Bin, Gao Bingyun, et al. · IEEE International Conference on Big Data Analysis (ICBDA) · 9

Impact of 'Search Engine Optimization' on the E-Advertisements

2011 · Sanjeet Singh, Gagan Deep Sharma, et al. · SSRN Electronic Journal · 9

Pemanfaatan Teknologi Search Engine Optimazion sebagai Media untuk Meningkatkan Popularitas Blog Wordpress

2009 · Dwi Budi Santoso · Stikubank University Journal (Universitas Stikubank) · 9

Systematic Review on SEO and Digital Marketing Strategies for Enhancing Retail SMEs' Performance

2024 · Gerald Sechele, Gundo Rabedzwa, et al. · Preprints.org · 8

Search Engine Optimization (SEO) As A Promotional Media On Google Search

2021 · Dedi Wijaya, Benny Daniawan, et al. · bit-Tech · 8

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Works count: 377

Citation count: 950