Customer-Driven Innovation
Year: 2008
Type: article
Source: Research-Technology Management
Authors: Kevin C. Desouza, Yukika Awazu, Sanjeev Jha, Caroline Dombrowski, Sridhar Papagari, Peter Baloh, Jeffrey Y. Kim
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W166312274
