Customer integration within service development—A review of methods and an analysis of insitu and exsitu contributions
Year: 2011
Type: article
Source: Technovation
Authors: Bo Edvardsson, Per Kristensson, Peter Magnusson, Erik Sundström
Institution: Karlstad University
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W1980420486
