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Brand and country of origin valuations of automobiles
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Year:
2009
Type:
article
Source:
Asia Pacific Journal of Marketing and Logistics
DOI:
10.1108/13555850910973847
Authors:
Kandapa Thanasuta,
Thanyawee Patoomsuwan,
Vanvisa Chaimahawong,
Yingyot Chiaravutthi
Institution:
Mahidol University
Language:
English
Topic:
Consumer Behavior in Brand Consumption and Identification
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W1990335105
FWCI:
3.149
Cites:
51
Cited by:
47
Related to:
10