Work

Cross-buying evaluations in the retail banking industry

Year: 2009

Type: article

Source: Service Industries Journal

DOI: 10.1080/02642060902749500

Authors: Tsung-Chi Liu, Li-Wei Wu

Institutions: National Cheng Kung University, Tunghai University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1995179031

FWCI: 4.657

Cites: 71

Cited by: 27

Related to: 10