Work

Multi‐channel marketing in the retail environment

Year: 2004

Type: article

Source: Journal of Consumer Marketing

DOI: 10.1108/07363760410549177

Author: Dennis L. Duffy

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1997588966

FWCI: 4.961

Cites:

Cited by: 38

Related to: 10