Work

Supplier inferences to enhance private label perceptions

Year: 2011

Type: article

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2011.02.004

Author: Erik L. Olson

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W2007647472

FWCI: 5.566

Cites: 37

Cited by: 37

Related to: 10