Work

Antecedents and Consequences of Relationship Marketing

Year: 1999

Type: article

Source: Industrial Marketing Management

DOI: 10.1016/s0019-8501(98)00034-0

Authors: Arun Sharma, Nikolaos Tzokas, Michael Saren, Panagiotis Kyziridis

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2010978769

FWCI: 6.036

Cites: 33

Cited by: 119

Related to: 10