Work

Measuring preferences with hybrid conjoint analysis: The impact of a different number of attributes in the master design

Year: 1988

Type: article

Source: Journal of Business Research

DOI: 10.1016/0148-2963(88)90074-4

Authors: William L. Moore, Richard J. Semenik

Institution: University of Utah

Language: English

Topic: Economic and Environmental Valuation

Subfield: Economics and Econometrics

Field: Economics, Econometrics and Finance

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2061920452

FWCI: 4.847

Cites: 25

Cited by: 38

Related to: 10