Work

Identifying variables that predict clients' propensity to end their checking accounts

Year: 2011

Type: article

Study design: Observational Study

Source: International Journal of Bank Marketing

DOI: 10.1108/02652321111165275

Authors: Mário Teixeira Reis Neto, Jeislan Carlos de Souza, Gustavo Queiroga Souki

Institutions: Centro Universitário de Belo Horizonte, Centro Universitário Una, Universidade Fundação Mineira de Educação e Cultura

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2139848643

FWCI: 2.033

Cites: 32

Cited by: 8

Related to: 10