Work

Ludic Agency and Retail Spectacle

Year: 2004

Type: article

Source: Journal of Consumer Research

DOI: 10.1086/425101

Authors: Robert V. Kozinets, John F. Sherry, Jr., Diana Storm, Adam Duhachek, Krittinee Nuttavuthisit, Benét DeBerry‐Spence

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2158160705

FWCI: 25.98

Cites: 37

Cited by: 360

Related to: 10