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Service Value aus Kundensicht – Kundenaktivitäten als Ausgangspunkt

Year: 2015

Type: book-chapter

Source: Springer eBooks

DOI: 10.1007/978-3-658-08518-6_5

Authors: Martin Eggert, Sabine Fließ

Language: German

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2204734722

FWCI:

Cites: 47

Cited by: 6

Related to: 10