Work

Influencia de la implantación de un CRM en la lealtad actitudinal del cliente de la agencia de viajes

Year: 2012

Type: article

Source: Dialnet (Universidad de la Rioja)

Authors: María Guijarro García, Myriam Martí-Sánchez, Ruth Fernández Hernández

Language: Spanish

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2249137177

FWCI:

Cites:

Cited by:

Related to: 10