Work

Taking the Customer's Point-of-View: Engagement or Satisfaction?

Year: 2013

Type: article

Authors: Bobby J. Calder, Mathew S. Isaac, Edward C. Malthouse

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2582970673

FWCI: 4.403

Cites: 26

Cited by: 20

Related to: 10