Work

Micromarketing: klein, aber fein

Year: 1997

Type: article

Authors: Wilhelm Kirchner, Martin Nitsche, Dirk Reuscher, Nicole Schulz

Language: German

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2610108039

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