Work

Escaping the crowd: An experimental study on the impact of a Virtual Reality experience in a shopping mall

Year: 2017

Type: article

Source: Computers in Human Behavior

DOI: 10.1016/j.chb.2017.07.019

Authors: Helena Van Kerrebroeck, Malaika Brengman, Kim Willems

Institutions: Vrije Universiteit Brussel, Hasselt University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2736389237

FWCI: 26.2

Cites: 120

Cited by: 278

Related to: 10