Work

Fashion self-congruity: scale development and validation

Year: 2018

Type: article

Source: Journal of Fashion Marketing and Management

DOI: 10.1108/jfmm-05-2017-0048

Authors: Sahiba Anand, Harsandaldeep Kaur

Institution: Guru Nanak Dev University

Language: English

Topic: Consumer Perception and Purchasing Behavior

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2801109331

FWCI: 5.882

Cites: 69

Cited by: 47

Related to: 10