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Premium by Design: How to Understand, Design and Market High End Products
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Details
Locations
Year:
2011
Type:
book
Source:
Breda University of Applied Sciences Portal
Authors:
Marco Bevolo,
Alex Gofman
Language:
English
Topic:
Consumer Market Behavior and Pricing
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W2901789727
FWCI:
0.351
Cites:
Cited by:
4
Related to:
10