Year: 2018
Type: article
Abstract: Small and medium enterprises (SMEs) play a significant role in the economic development of Malaysia, accounting for approximately 97.3% of businesses in the country. While there is a plethora of studies which examine the commitments of large and mult
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: gold
Estimated APC paid: $1,000
OpenAlex ID: W2907257571
