Work

Value co-destruction and its effects on value appropriation

Year: 2019

Type: article

Source: Journal of Marketing Management

DOI: 10.1080/0267257x.2019.1696876

Author: Daniela Corsaro

Institution: IULM University

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2991055063

FWCI: 3.93

Cites: 112

Cited by: 40

Related to: 10