Work

Asianness in Hospitality: The Case of Luxury Hotels in Bangkok, Thailand

Year: 2019

Type: article

Source: AJMI - ASEAN Journal of Management and Innovation

Authors: D. Htm Pipatpong Fakfare, D. Htm Suwadee Talawanich, D. Htm Arunotai Pongwat, Kaye Chon

Institutions: Bangkok University, Mahidol University, Chiang Mai University, Hong Kong Polytechnic University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2997837768

FWCI: 0.265

Cites:

Cited by: 1

Related to: 10