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Black Friday und andere Anlässe mit Rauschpotenzial

Year: 2020

Type: article

Source: WiSt - Wirtschaftswissenschaftliches Studium

DOI: 10.15358/0340-1650-2020-1-40

Author: Felix Horstmann

Language: German

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3000679371

FWCI:

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