Work

The Influence of Marketing Product Policy on Consumer Behaviour in Crisis

Year: 2021

Type: article

Source: Economic scope

DOI: 10.32782/2224-6282/165-17

Authors: Viktoriia Khurdei, Viktoriia Dacenko, Ludmila Semenova

Institution: University of Customs and Finance

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3136625421

FWCI: 0.644

Cites:

Cited by: 8

Related to: 10