Work

Basic marketing : concepts, environment and decisions

Year: 1964

Type: book

Source: Prentice Hall eBooks

Authors: Edward W. Cundiff, Richard R. Still

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W402896254

FWCI:

Cites:

Cited by: 7

Related to: 10