Work

History of Marketing Thought

Year: 2008

Type: book

Source: SAGE Publications Ltd eBooks

DOI: 10.4135/9781446263617

Authors: Mark Tadajewski, D.G. Jones

Language: English

Topic: American History and Culture

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4238564498

FWCI: 12.37

Cites:

Cited by: 78

Related to: 10