Work

Markenpolitik

Year: 2004

Type: book

Source: Gabler Verlag eBooks

DOI: 10.1007/978-3-663-10730-9

Author: Carsten Baumgarth

Language: German

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4244468630

FWCI: 7.044

Cites: 1

Cited by: 34

Related to: 10