Work

Customer success management, customer health, and retention in B2B industries

Year: 2023

Type: article

Source: International Journal of Research in Marketing

DOI: 10.1016/j.ijresmar.2023.09.002

Authors: Bryan Hochstein, Clay M. Voorhees, Alexander B. Pratt, Deva Rangarajan, Duane M. Nagel, Vijay Mehrotra

Institutions: University of Alabama, University of Memphis, Centre National de la Recherche Scientifique, Université de Lille, Institut d'Economie Scientifique Et de Gestion, Lille Économie Management, Wichita State University, University of San Francisco

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Good health and well-being

Open Access status: closed

OpenAlex ID: W4386800331

FWCI: 12.19

Cites: 40

Cited by: 77

Related to: 10