Work

Customer Segmentation Based on E-Commerce using K-Mean Clustering

Year: 2023

Type: conference-paper

Source: International Conference on Recent Advances in Science and Engineering Technology (ICRASET)

DOI: 10.1109/icraset59632.2023.10419925

Authors: Harshita Bhimarapu, Sakshi Bhelkar, Nekita Chavhan, Chetan Dhule, Rahul Agrawal

Institution: Raisoni Group of Institutions

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4391664564

FWCI: 3.304

Cites: 15

Cited by: 7

Related to: 10