Work

Business Intelligence and Its Influence on Consumer Purchase Intentions: A Green Marketing Perspective

Year: 2024

Type: conference-paper

Study design: Observational Study

Source: Lecture notes in networks and systems

DOI: 10.1007/978-3-031-67437-2_38

Authors: Tariq Khairo Issa Al Daabseh, Nader Mohammad Aljawarneh, Ahmad Nader Aloqaily

Institution: Jadara University

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W4401052016

FWCI: 7.271

Cites: 15

Cited by: 12

Related to: 10