Work

Programmatic Advertising and the Metaverse

Year: 2024

Type: book-chapter

Study design: Observational Study

Source: Routledge eBooks

DOI: 10.4324/9781003401452-12

Authors: Le Yli-Kuivila, Aijaz A. Shaikh, Shafia Jamil, Aneel Salman

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4402136307

FWCI: 3.587

Cites:

Cited by: 1

Related to: 10