Work

Harnessing AI potential in E-Commerce: improving user engagement and sales through deep learning-based product recommendations

Year: 2024

Type: article

Study design: Observational Study

Source: Current Psychology

DOI: 10.1007/s12144-024-06649-3

Authors: Qin Zhang, Yuyu Xiong

Institutions: Nantong College of Science and Technology, Henan Agricultural University

Language: English

Topic: AI in Service Interactions

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4402394896

FWCI: 20.33

Cites: 64

Cited by: 84

Related to: 10