Work

Artificial Intelligence for Social Good in Service Marketing

Year: 2024

Type: book-chapter

Source: Advances in hospitality, tourism and the services industry (AHTSI) book series

DOI: 10.4018/979-8-3693-9636-0.ch008

Authors: Dharna Shukla, Ranjeeta Tripathi

Institutions: Amity University, Amity University

Language: English

Topic: AI in Service Interactions

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4403540664

FWCI: 1.49

Cites: 49

Cited by: 2

Related to: 10