Work

Will the Effect of Social Presence on Impulsive Buying Lead to Regret?

Year: 2024

Type: conference-paper

Study design: Observational Study

Source: International Conference on Information Management and Technology (ICIMTech)

DOI: 10.1109/icimtech63123.2024.10780822

Authors: Annastasya Widjaja, Caroline Almadyta Benjaminsz, Desri Febriyana Susanto, Evelyn Hendriana

Institution: Binus University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4405440751

FWCI:

Cites: 59

Cited by:

Related to: 10