A Stratified Technical Research into the Go-To-Market Strategy and Data Specific Planning of Lumia Smartphone Division To: Microsoft Lumia Division
Year: 2025
Type: preprint
Source: SSRN Electronic Journal
DOI: 10.2139/ssrn.5125812
Author: Patrick Sim Puay-I
Institution: East Asia Management University
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W4409155236
