Work

Strategische Ausrichtung des Servicegeschäfts in produzierenden Unternehmen

Year: 2007

Type: book-chapter

Source: Springer eBooks

DOI: 10.1007/3-540-34548-5_5

Authors: Katharina Hildenbrand, Heiko Gebauer, Elgar Fleisch

Institution: University of St.Gallen

Language: German

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W5979444

FWCI: 4.923

Cites: 18

Cited by: 10

Related to: 10