Work

An introduction to direct marketing

Year: 1978

Type: book

Authors: Chaman L. Jain, Al Migliaro

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W620369667

FWCI: 1.911

Cites:

Cited by: 4

Related to: 10