Work

The Peloton Christmas Campaign: Good, Bad, or Ugly?

Year: 2024

Type: book

DOI: 10.4135/9798348833558

Authors: Catherine Mezera, Amy Teller, Nakato Hirakubo, Craig Davis, Andy Borchers

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7125500627

FWCI: 0.491

Cites:

Cited by: 1

Related to: 10