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Leveraging Artificial Intelligence (AI) and Machine Learning (ML) for Predictive Analytics in Tourism Marketing

Year: 2026

Type: book-chapter

Source: Advances in computational intelligence and robotics book series

DOI: 10.4018/979-8-3373-8475-7.ch005

Authors: T. R. Vignesh, S. Senthilkumar

Institution: Kalasalingam Academy of Research and Education

Language: English

Topic: AI in Service Interactions

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7203835149

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Cites: 31

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Related to: 10