Work

The Effect of Service Innovation Ambidexterity and Industry Readiness 4.0 on Sustained Competitive Advantage: A Perspective From Tourism SMEs in Jordan

Year: 2026

Type: book-chapter

Source: Emerald Group Publishing Limited eBooks

DOI: 10.1108/978-1-83742-496-220261009

Authors: Jehad Aldehayyat, Wafa Awni Alkhadra, Alaa Al-Shorman, Ahmad Almohtaseb

Institutions: Al-Hussein Bin Talal University, American University of Madaba, Abdul Hameed Shoman Foundation

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDGs: Industry, innovation and infrastructure, Decent work and economic growth

Open Access status: closed

OpenAlex ID: W7204250136

FWCI:

Cites: 49

Cited by:

Related to: 10