Work

E-impulse purchase behaviour among Muslim consumers on TikTok Shop: integrating SOBC framework

Year: 2026

Type: article

Study design: Observational Study

Source: Journal of Islamic accounting and business research

DOI: 10.1108/jiabr-11-2024-0456

Authors: Yudha Dwi Nugraha, Rezi Muhamad Taufik Permana, Eka Tresna Gumelar, Mochamad Malik Akbar Rohandi, Aditia Wirayudha

Institution: Bandung Islamic University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7204600945

FWCI:

Cites: 170

Cited by:

Related to: 10