Work

Drivers of Loyalty and Switching Mobile Telecommunications Provider: The Roles of Service Value, Alternatives, and Search Efforts

Year: 2026

Type: article

Study design: Observational Study

Source: DOAJ (DOAJ: Directory of Open Access Journals)

DOI: 10.22146/jieb.v41i3.9404

Authors: Md. Abdul Alim, Md. Julhaz Hossain, Azmaeen Irtiza Sakib, Teck Weng Jee, Boo-Ho Voon

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7214908009

FWCI:

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