Work

The ultimate marketing machine

Year: 2014

Type: article

Source: Harvard business review

Authors: Marc De Swaan Arons, Frank van den Driest, Keith Weed

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W75148231

FWCI: 34.07

Cites:

Cited by: 102

Related to: 10