Work

Drifting Away From Excessive Consumption: A New Social Movement based on Identity Construction

Year: 2002

Type: article

Source: ACR North American Advances

Authors: Hélène Cherrier, Jeff B. Murray

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W952812637

FWCI: 5.917

Cites:

Cited by: 62

Related to: 10