Work

Shopping orientations as antecedents to channel choice in the French grocery multichannel landscape

Year: 2015

Type: article

Study design: Observational Study

Source: Journal of Retailing and Consumer Services

DOI: 10.1016/j.jretconser.2015.06.008

Authors: Marie-Cécile Cervellon, Jean Sylvie, Paul-Valentin Ngobo

Institutions: Ecole des Hautes Etudes Commerciales du Nord, Centre National de la Recherche Scientifique, Université Paris Sciences et Lettres, Dauphine Recherches en Management, Université Paris Dauphine-PSL

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W995344288

FWCI: 8.359

Cites: 72

Cited by: 61

Related to: 10