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Robert Zniva

Observed names: R Zniva, R. Zniva, Zniva, Robert
ORCID: 0000-0003-2212-2933
Observed ORCID: 0000-0003-2212-2933
OpenAlex ID: A5003742092
Be constantly different! How to manage influencer authenticity
2023 · Robert Zniva, Wolfgang J. Weitzl, et al. · Electronic Commerce Research · 207
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It’s not how old you are but how you are old: A review on aging and consumer behavior
2016 · Robert Zniva, Wolfgang Weitzl · Management Review Quarterly · 42
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Influencer Authenticity – Conceptualization, Nature and Nomological Role
2022 · Christina Lindmoser, Wolfgang J. Weitzl, et al. · Springer proceedings in business and economics · 11
Ältere Konsumenten in Handel und Marketing
2016 · Robert Zniva · Springer eBooks · 8
Analyzing Customer Behavior In-Store: A Review of Available Technologies
2023 · Olaf Saßnick, Robert Zniva, et al. · Springer proceedings in business and economics · 7
The In-Store Antecedents and Consequences of Perceived Shopping Value for Regularly Purchased Products
2010 · Wolfgang Weitzl, Robert Zniva · European retail research · 5
Service Robots in Retail: Opportunities and Technical Challenges for in-store Automation
2024 · M. Horn, R. Zniva, et al. · Fachkonferenz Angewandte Automatisierungstechnik in Lehre und Entwicklung (AALE) · 3
Indeed a ‛silver bullet’ – improving the measurement of ageing in consumer behaviour using the characteristic age approach
2025 · Robert Zniva, Daniela Weber · Journal of Marketing Management · 2
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Measuring Trust in Electronic Word of Mouth: A Rigid Research Framework
2016 · Wolfgang Weitzl, Robert Zniva · Developments in marketing science: proceedings of the Academy of Marketing Science · 2
Competencies of future-capable employees in digitalized stationary retail
2025 · Katja Wiedemann, Anna-Elisabeth Lohstöter, et al. · Form re - Open Journal per la formazione in rete · 1
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Robotik im stationären Handel
2023 · Simon Kranzer, Lukas Portenschlager, et al. · e+i Elektrotechnik und Informationstechnik · 1
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Types of Electronic Word-of-Mouth and Their Impact on Consumer Attitudes
2020 · Robert Zniva, Wolfgang J. Weitzl, et al. · Springer proceedings in business and economics · 1
Creating Brand Performance with Social Media: An Abstract
2017 · Wolfgang Weitzl, Ardion Beldad, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science · 1
Zur Bedeutung von Convenience im LEH – Eine explorative qualitative Vorstudie
2016 · Robert Zniva · Springer eBooks · 1
Altern und Konsument/inn/enverhalten – ein Review
2016 · Robert Zniva · Springer eBooks · 1
Kostprobe gefällig? Wenn der Roboter Schinkenbrote anbietet
2026 · Neureiter, Tina, Zniva, Robert · Lebensmittel Zeitung
Corporate Influencing: vom Trend zum unverzichtbaren Muss
2026 · Katja Wiedemann, Eva Lienbacher, et al. · Springer eBooks
Corporate Influencing
2025 · Katja Wiedemann, Eva Lienbacher, et al. · Springer eBooks
A concept for an Interdisciplinary Living Lab for Innovating Brick-and-Mortar Retail
2024 · J. Nöbauer, R. Zniva, et al. · Fachkonferenz Angewandte Automatisierungstechnik in Lehre und Entwicklung (AALE)
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How Technology Helps Farmers to Cater to Consumers – Channel Formats and Consumer Motives
2023 · Johanna Muggenhuber, Tanja Doppler, et al. · Springer proceedings in business and economics
Leadership in a Digitalized Stationary Food Retail Environment
2023 · Katja Wiedemann, Robert Zniva, et al. · Springer eBooks
An Apology Is More Than Just Saying “Sorry”: Framing Effects in Online Service Recoveries: An Abstract
2022 · Wolfgang J. Weitzl, Robert Zniva, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science
Improving the Measurement of Aging in Consumer Behavior Research – Lessons From Demography
2019 · Robert Zniva, Daniela Weber · WU Research
Mieten statt Kaufen: eine Analyse des österreichischen Marktes
2019 · Zniva, Robert, Unterberger, Stephanie, et al. · WU Research
Revising the Influence of Aging on the Food Shopping Environment
2018 · R Zniva, E Lienbacher, et al. · Innovation in Aging
Works count: 62
Citation count: 293
H-index: 5
I10-index: 3
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